AI Shopping & Conversion

Help shoppers find the right rug, compare better options, and buy with confidence

Discovery-AI starts with the two capabilities that matter most for rug shopping: rug-specific search and relevant recommendations. Stores can then add guided navigation, Style AI room-to-rug recommendations, the Discovery-AI Visualizer, and the AI Rug Shopping Assistant as needed.

Rug-specific SearchAI RecommendationsGuided NavigationStyle AIDiscovery-AI VisualizerAI Rug Shopping Assistant
Discovery-AI rug-specific search results with rug images, filters, sizes, and pricing
Start with better product discovery: help shoppers reach relevant rugs, available sizes, and useful alternatives faster.
Core capability 1

Rug-specific search

Search should understand how customers actually shop for rugs—not just match keywords. It should connect size, shape, color, style, material, pattern, room, use case, and budget with the right products and available variants.

Search results for blue 5 by 8 rugs with product details and prices

Understand combined intent

Handle requests such as blue 5×8 rugs, close-size alternatives, pet-friendly materials, traditional styles, or rugs for a dining room.

Shape-aware search results showing round rugs with exact images and prices

Respect shape, size, and availability

Show compatible shapes, relevant imagery, available sizes, and corresponding prices instead of sending shoppers to dead ends.

Pink rug search results showing available sizes and price ranges

Surface the right product and variant

Present the best matching product, image, size, brand, material, and price where the catalog supports it.

Core capability 2

AI-driven recommendations

Recommendations should give the shopper meaningful alternatives—not simply more products. Discovery-AI combines visual similarity, rug attributes, size and shape compatibility, product context, catalog relationships, and shopper engagement signals.

Rug product page with size, price, product information, and See in My Room action
The product being viewed provides the context for the alternatives shown below it.
AI-driven Similar Rugs recommendations using visual and product signals
Similar Rugs uses visual, attribute, product-context, and engagement signals to surface strong alternatives.

More Like This

Visually and contextually similar rugs for shoppers who like the current product but want alternatives.

Size-Compatible Alternatives

Options that preserve an important size or shape need while still considering overall relevance.

Similar Look & Style

Related color direction, pattern, texture, or design feel without simply duplicating the current rug.

Broader Relevant Options

Useful alternatives based on the product, catalog relationships, popularity, and observed shopper interest.

Complementary shopping tools

Support shoppers who browse differently or need more inspiration

Search and recommendations are the foundation. These tools add structured browsing and room-based inspiration without repeating the role of the AI Rug Shopping Assistant.

Guided Navigation and Style AI room-to-rug recommendation interfaces
Discovery-AI Visualizer

See the rug in the room before buying

After search, recommendations, or Style AI identifies promising rugs, the Visualizer helps the shopper evaluate those options in room context.

Use the customer’s room

The shopper uploads a room photo or uses a supported room image.

Place a selected rug in context

Show the rug in the room so the shopper can judge overall look and fit.

Compare promising options

Move from search or recommendations into room visualization without restarting the journey.

Support conversion

Greater confidence can lead to an online purchase, inquiry, phone call, or showroom visit.

Discovery-AI Visualizer displaying a selected rug in a furnished room
Discovery-AI Visualizer: connect product discovery with a room-based view before the shopper decides.

A connected shopping journey

The store can use only the capabilities it needs. When combined, they create a more useful path from a broad need to a confident decision.

1. DiscoverSearch or guided navigation helps the shopper reach a relevant set of rugs.
2. CompareRecommendations surface strong alternatives and complementary options.
3. Understand the roomStyle AI can use room context to recommend suitable products and design directions.
4. Visualize and actThe shopper sees rugs in context, asks the AI Rug Shopping Assistant questions, and moves toward a purchase or store interaction.
AI Rug Shopping Assistant

Natural-language help for product questions and next steps

The AI Rug Shopping Assistant is the single conversational experience on the site. It connects natural-language requests with the catalog, product context, store information, search, recommendations, the Visualizer, and ecommerce actions.

Find and compare rugs

Understand natural requests and return relevant products with sizes, prices, details, Add to Cart, and See in Room actions.

Answer product and store questions

Help with care, materials, availability, store hours, directions, returns, and other common needs.

Support conversion and staff handoff

Move shoppers toward a purchase, inquiry, call, showroom visit, or transfer the conversation to store staff when personal help is needed.

Discovery-AI AI Rug Shopping Assistant showing product recommendations and actions

Start with search and recommendations—or build the connected experience

Choose the capabilities that fit the store’s catalog, customer needs, and growth priorities.